All posts in Social Media Tips

Social Media Tip | Facebook Admin Roles

Social Media Tip
Q. What are the different administrative roles on a Facebook Page?  A. There are five different page administrative roles defined within Facebook. Only an Admin can add, change or a delete access to a Facebook Page. Given that the default setting is Admin, make sure you set the proper role for the person you are adding to your Facebook Page.  (More)

Social Media Tip | How to Take a Photo Worth Sharing

Social Media Tip

Q. How do we take a photo our community feels is worth sharing?

A. Simple point-and-click cameras have everyone thinking they can be a photographer. The first step in learning to take a better photo is to start reading. Many people (we’re guilty of this as well) are quick to begin snapping photos without reading the instruction manual.  (More)

Social Media Tip | Improve Your LinkedIn Profile

Social Media Tip

Q. What are the top two things I should do to improve my LinkedIn profile?

A. The biggest mistake is not having a photo. According to LinkedIn Career Expert Nicole Williams, “You’re seven times more likely to have your profile viewed if you have one.  (More)

Social Media Tip | Native App or Responsive Design?

Q. Should we invest in developing an app or a responsive site for our mobile customers?

A. Your company’s website is the cornerstone of your digital strategy. It is critical for your business to have a site that is accessible for all users, providing the same optimized user experience whether accessed from a mobile or web environment.  (More)

Social Media Tip | Vimeo or YouTube for Business Videos?

Social Media Tip

Q. Should we use Vimeo or YouTube for our business videos?

A. While both channels are powerhouses in their own right, according to this infographic YouTube is the clear choice for most B2B and B2C businesses.
Social Media Tip: Sound and proper lighting is key in creating a professional video.  (More)

Social Media Tip | New Twitter Layout

Social Media Tip

Q. What are the sizing guidelines for the new Twitter cover photo?

A. Twitter’s new layout is “a whole new you, in your Twitter profile”. The new features are aimed at offering an improved experience with the ability to:
  • Pin Tweets: Pin a tweet to the top of your feed.
  (More)

Social Media Tip | Instagram for Business

Social Media Tip

Q. How do I use Instagram for my business?

A. Instagram has recently launched The Instagram Handbook for Brands, as well as a new blog series showcasing different ways brands are showing their best creative works on Instagram. Five tips from Instagram for brands:
  1. Be true to your brand.
  (More)

Social Media Tip | How much time should my non-profit invest in social media?

Social Media Tip

Q. How much time should my non-profit invest in social media?

A. Many non-profits mistakenly treat social media as an add on – something they put off until they can squeeze out a few minutes at the end of the day. Social media allows you to create awareness and grow a community that is passionate about your cause.  (More)

Social Media Tip | Getting Started with Social Media

Q. We want to get our business on social media but where do we start?

A. Start by first defining how social media fits into your business and marketing strategy. Your next step is identifying the channels most appropriate for your brand, the audience you are targeting, and a plan for how you will engage.  (More)

Social Media Tip | Google+ Mobile App

Social Media Tip

Q. How do I access my Google+ business page through the mobile app?

A. Log out from the Google+ app and log back in. You can then choose between managing your personal profile or one of the business pages that you have administrative access to.
Social Media Tip: Currently you can’t switch between your personal profile and the business pages that you manage.  (More)