Today’s consumer wants to see your brand in practice. They don’t want to read about it, and they certainly don’t want to go digging around for examples of people who love it. They want to see your products being used and they want to get insight into the company who made them. (More)
Q. How do we take a photo our community feels is worth sharing?
A. Simple point-and-click cameras have everyone thinking they can be a photographer. The first step in learning to take a better photo is to start reading. Many people (we’re guilty of this as well) are quick to begin snapping photos without reading the instruction manual. (More)
Have you considered adding Instagram to your social media marketing strategy?
The photo-focused social platform continues to grow every day. More than half of the world’s top 100 brands are already making waves on Instagram. The network is over 200 million strong, presenting an opportunity for businesses to gain visibility and engage with a fresh community. (More)