All posts tagged SEO

Blogging and SEO

Publish great and entertaining content and rise to web fame.
Every blog post, news article, and conversation lately around content and SEO seems to be focused on the need for quality content. Don’t get us wrong, we are happy to see people rebelling against spam and SEO Black Hat tactics, but great content is only half of the battle.  (More)

Guide to Google+ for Businesses

The social media tide has slowly been turning towards Google+. Google’s social network now has 540 million monthly active users making it the second most popular social media platform in the world. The value of Google+ for businesses goes beyond that of other social networks because of the enormous impact it can have on your search visibility.  (More)

Social Media Tips | Strong Titles

Q. How do I write a powerful headline that will entice readers to click?

A. Keep it short and to the point. Be specific, and inviting. The key is to let the reader know what the blog is about without giving too much away. Social Media Tip: Not sure which copy is the best title for your blog?  (More)

Social Media Tips | SEO vs. SEM

Q.What is the difference between SEO and SEM?

A. SEO stands for Search Engine Optimization and, in basic terms, means optimizing your website so that it ranks higher in organized search results. With SEO, you’re earning web traffic through unpaid listings.  (More)

Building a Social Media Strategy: Why You Need a Content Plan

We have all witnessed our share of social media disasters. In a previous blog post, we explained how having a social media policy in place for your business helps prevent negative representation online. However, even if you’ve ensured the rules and guidelines around employee social media use are being followed, there will always be some level of risk.  (More)