All posts tagged social media tips

Social Media Tip | Facebook Admin Roles

Social Media Tip
Q. What are the different administrative roles on a Facebook Page?  A. There are five different page administrative roles defined within Facebook. Only an Admin can add, change or a delete access to a Facebook Page. Given that the default setting is Admin, make sure you set the proper role for the person you are adding to your Facebook Page.  (More)

Social Media Tip | Google+ Mobile App

Social Media Tip

Q. How do I access my Google+ business page through the mobile app?

A. Log out from the Google+ app and log back in. You can then choose between managing your personal profile or one of the business pages that you have administrative access to.
Social Media Tip: Currently you can’t switch between your personal profile and the business pages that you manage.  (More)

Is This the End of Your Social Media Love Affair?

Have you entered into a long-term relationship with social media? Are you starting to make plans for the future? Or have you recently begun to resent it – feeling chained down by the long lists of needs? Are you considering seeing other marketing strategies?  (More)

Social Media Tip | Mobile Marketing

Social Media Tip

Q. What is mobile social media marketing?

A. According to a study by Shareaholic, referral traffic from Facebook mobile grew 253% in 2013. The number of people interacting with your brand via a social media app from a mobile environment will only continue to grow.  (More)

Social Media Tip | Scheduling Social Media

Social Media Tip

Q. We are struggling to manage our social media channels. How can we keep up with posting and answering questions?

A. There are many different scheduling platforms that you can use to help schedule and manage your social media channels. HootSuite and TweetDeck both offer free solutions to get you up and running.   (More)

Social Media Tips | SEO vs. SEM

Q.What is the difference between SEO and SEM?

A. SEO stands for Search Engine Optimization and, in basic terms, means optimizing your website so that it ranks higher in organized search results. With SEO, you’re earning web traffic through unpaid listings.  (More)

Social Media Tips | Call To Action

Q. Can a “call to action” be included on my business’ Facebook cover photo?

A. Yes, within limitations. Facebook allows for businesses to include a call to action such as, “sign-up for my newsletter” or “register for the next webinar”, as long as the text does not take up more than 20% of the image and falls within Facebook’s advertising guidelines.  (More)

Social Media Tips | Online Advertisements

Q. I am feeling overwhelmed trying to create online marketing advertisements. What is the difference between CPM, CPC, CPL, and CPA?

A. These acronyms are used to describe online marketing methods. They are related in that they explain the costs of having ads displayed on websites.  (More)

Social Media Tips | Hashtags

Q. What are hashtags?

A. Hashtags are a way to categorize messages or topics within Twitter – and now Facebook and Instagram. Simply place the pound sign [#] directly in front of a keyword [no spaces] and when someone searches by that keyword they will see your message.  (More)

Digital RoundUp: Social Media in a Nutshell

Digital RoundUp: Sept 20, 2013

From when to post on social media to how it can help boost your customer service, this round up features our favourite social media infographics of the week. 1. Best Times to Post on Social Media
Explore more infographics like this one on the web’s largest information design community – Visually.  (More)